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The Anti-Deception Coordination Centre (ADCC) organised a tram tour on July 20 to celebrate its 6th anniversary. Commissioner Siu Chak-yee, joined by representatives of 16 public and private organisations that have been working closely with the Force to disseminate anti-deception messages, officiated at the kick-off ceremony. The officiating guests later boarded the tram to travel from Sheung Wan to Causeway Bay. Adorned with the latest anti-deception promotional messages, the tram broadcast anti-deception songs and information on the way. The guests, along with more than 40 SILVERSHIELD ambassadors, distributed anti-deception leaflets and souvenirs to the public in Causeway Bay to raise the public’s anti-deception awareness.
ADCC was set up in 2017 under the Commercial Crime Bureau (CCB), with a view to consolidating all relevant efforts of the Force and stakeholders in fighting and preventing crime. Since its establishment, ADCC has received over 160 000 calls from the public, prevented 2 000 on-going deception cases and intercepted defrauded money as high as $11.8 billion. Up to May 31, 2023, ADCC has mounted 632 operations and arrested 661 persons, involving at least 614 deception cases.
To better facilitate people from different sectors in the community assisting the Force to circulate anti-deception messages, CCB has launched Project SILVERSHIELD since June this year. SILVERSHIELD ambassadors are recruited and trained in collaboration with various government departments, public and private organisations. Anti-deception events are held to spread anti-deception messages, such as “scams are rampant, tell everyone”.
To step up anti-deception publicity, ADCC will introduce a series of major anti-deception promotional campaigns from late July to August. For more details about the campaigns and latest anti-deception information, please visit the website of ADCC (www.adcc.gov.hk) or the official account of ADCC on Xiaohongshu (xhslink.com/AVqgBn).
